Strategic sustainability dialogues with our key account managers
In order to accelerate our sustainability efforts, and to make sure sustainability becomes an integral part of strategic discussions with customers, collaboration is key. To make this happen, we have created a training programme for our key account managers who are responsible for the long-term relationship with our customers.
This programme is important because key account managers need to understand our customers’ sustainability strategies to be able to identify topics and opportunities for ongoing collaboration. It features a series of internal and external workshops, and uses the Prosci change methodology to kick-start dialogue and deliver practical steps to build our partnerships.
The internal workshops act as a forum for group learning, in which the key account managers can explore our sustainability framework, build their knowledge, learn about tooling and get to know internal experts within the company.